Google Ads Image Extension Bug Fix

image of the google ads image extension bug window for loading assets into RSAs

Have you ever noticed the Google Ads Image Extension Bug where when you have more than a certain number of assets loaded, and you click on the “load more” button, it loads endlessly? There’s a quick solution to this fix, as I don’t feel like Google will react any soon about it. Reproducing the image … Read more

Smart Spending: How to Optimize Google Ads for Lead Generation on a Shoestring Budget

behavioral targeting in google ads

Small Budget on Google Ads for Lead Generation Sometimes I like to take small gigs in the industry; whether it’s a family member asking for some help (like in this case) or a friend needing to debug something together, it’s always enriching to have the opportunity to use some budget to experiment with new tactics … Read more

Case Study: E-commerce Organic Search Engineering

This Case Study focuses on the results obtained with Organic Search Engineering in two years in terms of Search Market Penetration, Organic Traffic Value and volume. Abstract The client is an emerging entity in the Digital Transaction Management and Technology industry. They covered both b2c (digital signature, certified communication..) and b2b (banking, insurance and digitalization … Read more

Organic Search Engineering

results of Pietro Mingotti's in SEO trough Organic Search Engineering

Organic Search Engineering (OSE) is a comprehensive and innovative approach to Search Engine Marketing that has been developed in Fuel LAB under the my guidance and design. What is O.S.E. (Organic Search Engineering) Organic Search Engineering (OSE) is an innovative approach to Search Engine Marketing I have refined and created at Fuel LABĀ®. The methodology … Read more

Fixing the looker studio no data result in data blends

Your charts are showing on looker studio “no data” after you’ve blended data, when one of the metrics reports 0 entries? Here’s the quick fix and an explanation for this behavior. The problem: blends with calculations show no data when one value is 0. Nothing is more frustrating than simple operations (such as adding hits … Read more

Resolving GA4 Google Ads attribution data in Pipeline

Case assessment: GA4 Google Ads attribution problems in cross subdomain tracking We have started migrating to GA4 our customers and all of our properties fairly early when the retirement of Universal Analytics was announced in mid 2022. Actually a good part of our UA accounts have been migrated to GA4 right away when the platform … Read more